On February 4, during Stockholm Design Week, the brand-new Swedish design brand Kord was launched. The launch event was hosted at luxury hotel Ett Hem. Inspired by Scandinavian design traditions, Kord was founded by David Lindell and designer Gustav Rosén, celebrated for his innovative approach to merging design and technology. The brand aims to transform the perception of everyday objects by combining groundbreaking functionality with timeless aesthetics. Grand Relations’ press tour participants was among the first to experience Kord’s first products: the world’s smallest power strips, Cuboid and Cuboid+