Strategy
We believe successful communication starts with a clear strategy. By combining business objectives, market insights and cultural understanding, we help brands define their position, sharpen their message and identify opportunities for long-term growth. Whether launching something new or evolving an established brand, we create strategic foundations that guide every communication initiative and support measurable business outcomes.
Services
- Brand Strategy
- Brand Positioning
- Communication Strategy
- Launch Strategy
- Messaging & Narrative Development
- Audience & Cultural Insights
- Partnership Strategy
- Workshop Facilitation
- International Communications Advisory
Brand Experiences
The strongest brand relationships are built through experiences. We conceive, curate and produce launches, exhibitions, dinners, press previews and cultural experiences that bring brands to life. Every touchpoint is carefully considered to create meaningful engagement, strengthen relationships and leave a lasting impression.
Services
- Brand Launches
- Press Events
- Product Launches
- Exhibitions
- Design Week Activations
- Press Trips
- Guest Experience
- Guest List Strategy
- Event Production
- Venue Sourcing
- Styling & Spatial Design
- Partnerships & Collaborations
Creative
Powerful ideas create lasting impressions. We develop creative concepts, compelling narratives and engaging content that transform strategy into meaningful communication. From shaping visual and verbal identities to producing campaigns and editorial content, we create work that is distinctive, relevant and true to each brand.
Services
- Creative Concepts
- Creative Direction
- Storytelling
- Brand Narratives
- Editorial Content
- Copywriting
- Content Strategy
- Campaign Development
- Art Direction
- Photoshoot & Video Direction
- Presentation Design
PR & Communications
Credibility is earned through meaningful communication. By combining strategic thinking with trusted relationships and thoughtful storytelling, we help brands build visibility, strengthen reputation and create lasting impact across both local and international markets.
Services
- PR Strategy and Advisory
- Scandinavian Media Relations
- International Media Relations
- Press Office
- Press Releases
- Brand Story Development
- Executive Positioning
- Brand Voice & Positioning
- Product PR
- Sample & Loan Management
- Influencer & Creator Relations
- Partnership Communications
- Crisis Communications
- Media Training
- Press Coverage Reporting & Analysis
Influencer marketing
We connect brands with creators and influential voices who shape culture, inspire audiences and build meaningful connections. Combining strategic insight, creative thinking and an extensive network of local and international talent, we develop tailored influencer campaigns, long-term partnerships and brand experiences that drive awareness, engagement and measurable results. From identifying the right profiles to managing collaborations and evaluating performance, we ensure every partnership feels authentic, relevant and aligned with the brand.
Services
- Influencer Marketing Strategy
- Influencer & Creator Identification
- Talent Relations & Management
- Paid Influencer Collaborations
- Influencer Campaign Management
- International Influencer Campaigns
- Brand Ambassadors & Long-Term Partnerships
- Product Seeding & Gifting
- Influencer Events & Experiences
- Content Creation & UGC
- Campaign Reporting & Performance Analysis
The Grand Relations International Press Tour
Every year during Design Week in Stockholm, Grand Relations brings together leading international journalists and a carefully curated selection of Scandinavian brands, designers and creative studios. Through exclusive press previews, showroom and studio visits, personal interviews and intimate events, we create opportunities for meaningful editorial storytelling and international exposure. Combining our extensive global media network with strategic PR representation before, during and after Design Week, we help brands reach some of the world’s most influential design and lifestyle publications, building international visibility and securing valuable editorial coverage.
Services
- International Press Tour & Program
- International Media Relations
- Curated Journalist Invitations
- Strategic Storytelling & Press Materials
- One-on-One Interviews & Media Meetings
- Private Press Previews & Showroom Visits
- Studio Visits & Designer Introductions
- Press Dinners & Exclusive Events
- On-Site Media Hosting & Support
- PR Representation Before, During & After Design Week
- International Editorial Follow-Up
-
At Grand Relations, we believe the strongest brands are built through meaningful relationships, thoughtful communication and creative excellence. We partner with brands, organisations and creative businesses to build relevance, strengthen reputation and create meaningful connections. Combining strategic thinking, creativity and international expertise, we develop tailored communication solutions that deliver measurable impact and long-term value.